Events, Designs and Art Direction, social
La
Karma.
The client. La Karma is a European collective producing electronic music events and club nights across multiple cities.
What I did. As co-founder, I shaped the designs and art direction, visual identity, poster system, and social communication around the events.
The goal. Build a raw, immediate nightlife language that reads loud on posters, feeds, and lineups, and stays flexible from screen to street.
A raw club visual system.
La Karma mixes bold typography, high contrast photography, distorted textures, and bright graphic dots to create a recognizable language for parties, lineups, posters, and social media. The identity was built to feel immediate, loud, and flexible from screen to street.